English The Observation
Ernst Stackmann is reknowned way beyond Buxtehude where this fashion and life style store covers more than 15,000 sqm surface. Introducing digital pricing in such a heterogeneous environment is a complex challenge which we were ready to address.
The Solution Design
While our fashion ESL solution is well established and a proven solution, the first departments to be equipped with digital price tags were the lifestyle, office and toys department. With an immense variety of shelf shapes and formats, a diligent preparation allowed for a smooth and fast execution without any hurdles.
The Result
Within only two days, the first phase was successfully implemented - with further departments to follow shortly.
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