English The Observation
The fashion retailer "Modeerlebnis Ebbers" is known as a pioneer for innovative and digitalized processes in the fashion retail world. When they heard about our Fashion ESL, which was specially developed for the soft goods market, they quickly fell in love with its many features.
The Solution Design
Even though the idea of digital pricing was, of course, the main focus of its deployment, it was quickly recognized that the Fashion ESL enables an incredible variety of further features. The localization function was considered as particularly useful here, among others for position-dependent pricing, dynamic pricing, and A/B testing of different layouts. Assessing the impact of which apparel should be presented on mannequins with price sensitivy testing, was only one of many use cases deployed.
The Result
Jointly with the owner of "Modeerlebnis Ebbers" we won the first prize of the Best Retail Cases award in the category 'retail technology'.
More Client Case Studies
L&T invests into digital fashion pricing
Lengermann & Trieschmann boosts sales and efficiency with Fashion ESLs, expanding to AI-driven dynamic pricing....
Magic-as-a-service: how our Fashion ESLs can drive engagement
To enhance shopper experience, we used fashion ESLs with sensors to display product info when items were picked up....